Bogdan Sandu

A traveler views 141 pages of travel content in the 45 days before booking, and as many as 277 pages in the US. That’s the reality behind lead generation for…

A single confusing survey question can undo months of careful data collection. Feedback survey questions determine whether a team collects a real signal or just filler text, and that matters…

The puzzle stopped sorting humans from machines. UC Irvine researchers presented findings at the 32nd USENIX Security Symposium in 2023 showing bots hitting 99.8% accuracy on image puzzles, against human…

More than half the people who see your form never submit it. That single number explains why so many teams are rethinking the old wall-of-fields layout. If you’ve ever wondered…

Lead generation for SaaS runs on a different set of signals than most B2B marketing. Trial signups, in-product usage, self-serve engagement, these get converted into pipeline that sales can actually…

Most GDPR compliant form advice jumps straight to the checkbox, like ticking one box solves the whole problem. It doesn’t. A form that actually meets the regulation gets the lawful…

Caldera Forms stopped receiving updates in April 2022. The project is closed, the listing is gone from the WordPress plugin repository, and the last version tested against WordPress dates back…

The wrong question format can sink a survey before anyone answers it. Ask for a rating when you needed a reason, and the data tells you nothing. Getting the types…