IvyForms Lite 1.0 & Pro 0.2: New Styling, Import & Export, Angie AI, Webhooks and Smarter Pro Automations

IvyForms is reaching an important milestone with Lite 1.0 and Pro 0.2, bringing one of the biggest product updates so far.

This release gives you more control over how your forms look, how you manage forms across websites, how you use AI inside the builder, and how you automate workflows after form submission.

Instead of only collecting entries, IvyForms is becoming a more flexible form-building system for WordPress users who need better design control, faster setup, and smarter automation.

Here’s what’s new.

What’s New in IvyForms Lite

Form Styling

IvyForms Lite now includes form styling options, giving you more control over how your forms look directly inside the form builder.

Until now, many users had to rely on default form styles or custom CSS to make forms better match their website design. With this update, styling becomes part of the normal form-building process.

Users can start from one default theme and customize a wide range of design settings, from form background, borders, fields, and text colors to many more detailed styling options. With a large number of customization controls available, users can fine-tune almost every important visual detail and create forms that feel fully aligned with the rest of their website.

The goal is simple: users can adjust the form to fit their brand and website without needing technical workarounds.

All styling changes are visible directly inside the builder, so users can immediately see how their design choices affect the form.

There is also a Sample View button in the bottom-right corner. This gives users an additional preview of how form elements behave in real use, including active field states, error states, confirmation messages, opened dropdowns, date picker appearance, and other frontend interactions that usually appear only after a user starts filling out the form.

Why this matters

Forms should match the look and feel of the website they appear on. With styling options in Lite, users can create cleaner, more branded forms without custom CSS.

This is only the first step in IvyForms styling. In future updates, users can expect even more styling flexibility, including additional templates, more customization options, and the ability to save custom styles as reusable templates in IvyForms Pro.

Import & Export

IvyForms Lite now supports form import and export.

Users can export one form or select multiple forms and export them together.

When a form is exported, IvyForms saves it as a JSON file. This file includes the full form setup, including general settings, all fields, field settings, and form configuration.

If users export multiple forms at once, those forms are saved together in one JSON file.

Users can also import forms back into IvyForms by uploading a JSON file. Only JSON files are supported for import.

Why this matters

Import and export solve a very practical problem: users no longer need to rebuild the same forms manually from scratch.

This is useful for backups, migrations, testing, client projects, and moving forms between websites.

For agencies, freelancers, and users managing more than one WordPress site, this makes form setup much faster and much less repetitive.

Angie AI Improvements

Angie AI now supports more form-building and form-management actions inside IvyForms.

Users can use Angie AI to create forms with fields, delete forms, duplicate forms, edit forms, list forms with direct links, and redirect to specific forms.

Angie AI can also add all available field types to a form.

For entries, Angie AI can list entries with links, redirect users to entries, get data from a single entry, and delete entries.

It can also help with editing general form settings, creating notifications, listing notifications, deleting notifications, opening notification settings, listing templates, and creating forms from templates.

Why this matters

Angie AI helps users complete common form tasks faster, without clicking through every setting manually.

This is especially useful for users who build and manage forms often. Instead of searching through menus, they can use Angie AI to handle repetitive actions and move through form management more quickly.

What’s New in IvyForms Pro

New conditional logic comparisons

IvyForms Pro now includes more comparison options for conditional logic.

Previously, users could only use:

• Equals
• Does not equal

Now, users can also use:

• Contains
• Does not contain
• Starts with
• Ends with

This gives users more control over how form rules behave.

Instead of relying only on exact matches, users can create conditions based on partial text, specific words, prefixes, or endings.

Why this matters

Real form answers are not always clean, fixed, or predictable.

With these new comparison options, users can build more flexible forms that respond better to actual user input.

For example, a form can trigger logic if an answer contains a specific word, if an email starts with a certain format, or if a field does not contain required information.

This makes conditional logic more useful for lead qualification, routing, personalization, and advanced form behavior.

Webhooks

IvyForms Pro now supports Webhooks, allowing users to connect IvyForms with other apps, tools, or systems.

When someone submits a form, Webhooks can send that form data to another destination, such as:

• Email tools
• Spreadsheets
• Websites
• CRMs
• Automation platforms
• Custom systems

Depending on your IvyForms license, you can connect a form with one Webhook or multiple Webhooks.

Multiple Webhooks are especially useful for agencies and advanced workflows, where one form submission may need to send data to several places at the same time.

For example, a submission could be sent to a spreadsheet, a CRM, and another internal tool without requiring manual copying or exporting.

Why this matters

Webhooks help users turn form submissions into automated workflows.

Instead of collecting entries and moving data manually, IvyForms can send that data where it needs to go as soon as the form is submitted.

This makes IvyForms more useful for lead management, internal processes, reporting, client work, and custom automation setups.

What’s Next?

Our team is already working on the next round of IvyForms updates, focused on giving users even more flexibility when building forms and connecting them with other tools.

Upcoming improvements include:

• New fields, including, GDP agreement, slider, net promoter score, date and time, Likert scale, and rich text
• Pricing field
• Multipage form functionality
• Square integration
• Zapier integration
• Conversational forms

These updates will continue making IvyForms more flexible for everyday forms, advanced surveys, longer applications, and automated workflows.